Meet The Team

We really care about our fury friends and have all the crazy characteristics to ensure your doggy has the time of their lives. Get to know some of our experts below, they really are crazy!

Paola

Co-Founder & Managing Director

Paola is the heart and soul of Crazy Dog Lady (CDL). Her passion for dogs has been with her since childhood — her friends even nicknamed her “Crazy Dog Lady” as a teenager, which later inspired the company name.

After years working for the Spanish government in tourism development and building a successful career as a fashion stylist, Paola left it all behind to move to London and follow her lifelong dream: working with dogs.

Paola’s deep knowledge and understanding of dog behavior make her the perfect pack leader. She has dedicated years to studying multispecies coaching, respectful dog training, and dog-human communication, always aiming to understand the root of behaviors rather than just correcting them.
She is as well Master Reiki, specialized in animals.

Her goal is to create happier, healthier dogs and stronger bonds with their humans.

Paola’s quirky sense of humor and dedication to CDL are at the core of everything the company stands for.

Her furry pups are Bowie and Hedy Lamarr.

Likes: Travelling, learning, yoga, psychology & self-development.

Deborah

Co-Founder

Deborah was the first of the sisters to venture to the UK over 11 years ago. Her life took a completely new direction when she met a handsome Romanian rescue called Jimmy Chew — the beginning of her journey with dogs.

Deborah is the creative force behind CDL’s original logo and branding, drawing on her Fine Arts degree and passion for beauty.

Alongside Paola, she built CDL into what it is today through hard work, passion, and love for dogs.

Her passion for helping others has led her to explore a new path focused on supporting vulnerable people. Though she’s no longer involved in the day-to-day at CDL, she remains a valuable advisor and a cherished part of the family.

Her furry son is Mr. Fluffy.

Likes: A challenge, helping people & sports.

Olivia

Dog Walkers Manager & Sitter

Originally from Poland but raised in the UK since childhood, Olivia moved to London from Leicester and couldn’t imagine a better job than working with dogs.

Olivia joined CDL in 2021 when we weren’t even sure if we were hiring — but her dedication and natural talent quickly made her an essential part of the team. Hardworking and fast-learning, Olivia showed true care for the well-being of CDL and our pups from day one. Her leadership skills led her to become our Dog Walkers Manager, where she also helped train new walkers.

Few months ago, Olivia stepped back from her full-time role to pursue her dream of becoming an actress after being accepted into university. Though she no longer walks dogs regularly, she often pops by during her lunch breaks to see the pups — not because she has to, but because she misses them!

She still provides sitting services whenever her schedule allows, much to the delight of our clients and their furry friends.

Her furry son is Clifford.

Likes: Acting, yoga, chocolate, and nature.

Paula

Dog Walker, Sitter, Double Care sitter & Master of Reiki

Paula joined CDL after missing a lot the family dogs back in Spain. Having always been surrounded by dogs in her family, working with CDL felt like the perfect way to reconnect with them.

Her calm and zen energy creates a peaceful atmosphere for both the dogs and the team. With over 20 years of experience in childcare in Spain and the UK, Paula has adapted her positive discipline skills to dog care, understanding their needs with patience and love.

Recently certified as an Animal Reiki Practitioner, Paula now offers her healing services to our clients, helping dogs feel balanced and secure.

Likes: Reading, meditating, yoga, and ballet.

Maria

Dog Walker, Sitter & Double Care sitter

Maria is a women’s coach with a long history of working as a nanny and nursery teacher. After joining CDL in 2024, her natural warmth and care quickly won over the pups and their owners.

She’s applied her childcare skills to dog care with outstanding results, finding motivation and joy in dogs’ resilience and loyalty. Maria’s superpower is listening and motivating others — having her coaching skills on our all-women team is a true blessing.

She’s also a certified aromatherapist and is now training to specialize in helping dogs through aromatherapy.

Likes: Dancing, reading, journaling, self-development, and aromatherapy.

Sophia

Dog Walker, Dog Boarding & Double Care Sitter

Sophia joined CDL in late 2023, initially providing boarding services for pups while their owners were away. She quickly became one of our regular dog walkers, bringing nearly 20 years of childcare experience to her role.

Her calm, nurturing nature gives peace of mind to both dog owners and parents alike. Sophia’s passion for psychology has led her to train as a therapist, combining her love for working with people and animals. Her hilarious sense of humor keeps us laughing! She is always ready to share ideas and feedback to help us improve, something crucial for CDL as we work on professional standards and constant improvement.

Sophia is the one who brings the good vibes to CDL — her positivity and warmth are felt by the entire team and all the pups.

Likes: Traveling, psychology, and theatre.

Ana

Dog Walker & Sitter

Ana, a PhD neuroscientist working in cancer research, added dog walking to her life not because she needed to — but because spending time with dogs and being in nature makes her happier and helps her stay focused at work.

She moved to London two years ago with her dog Samba. Ana’s kindness, joy, and natural warmth are contagious — and her radiant smile is hard to miss at the park!

Her furry daughter is Samba — Samba now happily joins many of the walks, spreading the same joy as her mum.

Likes: Traveling, surfing, sports, the sea & dancing.

Chloe

Dog Walker & Sitter

Chloe has a calm, mindful, and positive energy that instantly puts both dogs and humans at ease. Born and raised in London, she has been caring for rescue dogs and dogs in need within her community since she was young, gaining valuable experience understanding their unique personalities. She’s also been a trusted dog sitter for friends for years.

Alongside her love for animals, Chloe has spent the last four years working in children’s services, helping to create brighter, healthier futures for adolescents. Her passion for supporting young people has led her to train as a youth worker, combining her nurturing instincts with her natural ability to connect with others.

Chloe loves starting her mornings with long walks and enjoys pilates, yoga, ice skating, reading, and hiking in her free time.

Consuelo

Sitter

Consuelo is the original Crazy Dog Lady — the mother of our two incredible founders.

She raised Paola and Deborah with deep values of love and respect for animals, which naturally shaped the heart of CDL. Now retired and living in Spain, Consuelo spends long periods in London to visit her daughters and enjoy time with the pups.

With a special gift for nurturing both young pups and older dogs, she’s been providing sitting services since 2019. Our clients adore her for her kindness and deep devotion to the dogs’ well-being.

Her furry daughter is Juno.

Likes: Traveling and reading.

Tayla

Dog Walker

(To be added)

Our recent girl in training will be added shortly. Stay Tuned!

Bowie

Senior Dog Walker

Bowie is the most experienced member of the team, with over 8 years of dog walking experience in London. He’s been part of CDL since the beginning, traveling to London with Paola when she left Spain to start a new life dedicated to dogs.

Bowie is known for his laid-back nature — and his single-minded love of food.

Bowie was born in Spain and the couple that bought him suddenly realised they couldn’t look after him when he was only 3 months old. They saw Paola with beagle tattoo and how she was kissing him like a crazy lady, so they decided to follow the signs and asked her to adopt Bowie.

“I’m still not quite sure how she accepted a crazy boy like me”

Likes: FOOD. Just food. Only food. Isn’t food the meaning of life?

Hedy Lamarr

Senior Dog Walker & Caregiver

Hedy became part of CDL in 2021 as a regular client. After fostering her in 2023, Paola realized the bond between them was so strong that she decided to adopt her.

Hedy’s calm and balanced energy helps new dogs settle in quickly, and she naturally understands how to respect each dog’s needs. She’s also the ultimate cuddler — you’ll often find her sleeping with her face pressed against one of her pack mates.

Likes: Cuddling, playing & making other dogs feel at home.